ANALYSIS OF DIGIPAK

 These past few days I have been doing further research into the industry and my genre, focusing on the analysis of a digipak in order to have a further and a better understanding of it and how important details can be in order to create specific meanings such as communicating the genre or attracting the audience throughout a variety of different elements.

Down here is the link to a short presentation I have crated analysing an example of a RnB digipak by Beyonce: https://docs.google.com/presentation/d/1uddY9r7SauRW4Faq-_KY0AdQMYKhq_h0r7iP27hdya0/edit?usp=sharing

WHY WILL THIS TASK BE USEFUL FOR ME? 

- I personally think, this task will be a really important chance for me to develop a further understanding in the industry of music videos and the whole production process when it comes to releasing a final production and the element that come whit it. 

- Moreover, the chance to analyse a real digipak will be a great opportunity for me to learn and take into account small elements of the production process (such as colour and image choices) that will help me develop my own digipak in the best possible way, matching the codes and conventions of my choosen genre.

- Further on, this research will not only aid me to plan the production of my own digipak, but will also help me develop new skills such us analysing real production work in the right way and to be able to learn from it.